Audi’s Chinese joint venture revealed pre-sale prices for the A6L e-tron, a long-wheelbase version of the A6 e-tron tailored for the domestic market. The four variants range from 313,000 to 443,000 yuan, roughly £39,300 to £55,670. Official sales launches in China often see prices drop by several thousand yuan, though the pre-sale window establishes initial buyer expectations.
China-Specific Design and Specs
The A6L e-tron is the second model with an extended wheelbase produced at Audi FAW NEV Company’s new Changchun plant. Both premium electric vehicles use the Premium Platform Electric. Unlike the standard A6 e-tron from Ingolstadt, which measures 4.93 meters, the Chinese version has a wheelbase stretched by about 13 centimeters. The adjustment provides more rear-seat legroom for local customers.
Two battery options are available. The larger lithium-ion pack has a gross capacity of 107 kWh, 7 kWh more than the standard model. It delivers up to 815 kilometers of range under the local CLTC standard. The same battery appears in the Q6L e-tron, though the SUV falls short of the saloon’s range due to a higher drag coefficient. The A6L e-tron’s sleeker shape achieves 0.22, improving efficiency. A smaller 95 kWh battery is also offered.
Both models share an 800-volt architecture and support charging at up to 270 kW. This allows the car to add 300 kilometers of range in ten minutes under ideal conditions. Only the all-wheel-drive version’s power output has been disclosed so far, at 405 kW. No details exist for the rear-wheel-drive variant.
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Autonomous driving and digital features matter greatly to Chinese buyers. Higher-spec versions of the A6L e-tron include Huawei’s adapted “Qiankun” system as standard. The cockpit also features an 88-inch augmented reality head-up display.
Manufacturing and Leadership Changes
The vehicle rolls off a line built for Audi FAW NEV Company. Construction began in 2022, and the plant can produce 150,000 cars annually. It emphasizes digitalization, integrated IT, and high automation. The body shop alone uses 800 robots, giving Audi the highest automation rate in China’s auto sector. A 24-meter automated warehouse handles logistics.
The Q6L e-tron and A6L e-tron aim to strengthen Audi’s position in China, where its electric offerings have been limited. Their success will become clear in the coming months. Electric vehicles from a new Audi sub-brand, a partnership with SAIC, may also help.
Audi FAW NEV Company will soon have new leadership. Jörg Menges takes over as CEO on April 1, 2026. The current CEO, Helmut Stettner, will return to Ingolstadt. Menges brings 31 years of automotive experience, including roles in China. Since 2022, he has led product engineering at AUDI AG. Before that, he managed the FAW-Volkswagen plant in Changchun, gaining expertise in localized production.
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Gerd Walker, board member for production and logistics, praised the appointment. “Jörg Menges is an experienced manager and strong strategist. His previous work in China gives him deep market knowledge and strong Group connections. He will guide the company into its next phase and advance the Changchun site as part of our electrification plans.”
Audi thanked Stettner for building a solid foundation during his five-year tenure. Walker noted, “He developed the company and the Changchun site from the start and recently launched its first products with his team.”
Local production remains key to Audi’s strategy.